PlanningAMS understands the significant investment associated with building, renovating, restoring, and operating a performing or visual arts facility. In our experience, thoughtful planning can greatly enhance the organizational and community-wide benefits of this investment and contribute to the project’s long-term success.

AMS works with non-profit and commercial presenters and producers, universities, foundations, and state and local governments to develop a rigorous and objective analysis of market and economic feasibility for new theaters, concert halls, museums, and performing arts centers. We’ve been deeply involved in the planning for more than $6 billion in cultural facility projects and we bring that collective experience and insight to each of our feasibility projects.

Our feasibility services include:

  • Project vision and mission
  • Situation Analysis: market analysis, competition, and market potential
  • Community facility needs assessment
  • Comparable development case studies
  • Development organization, governance, staffing
  • Facility use projections, space programming, and site assessment
  • Business planning, financial projections, and project financing
  • Historic preservation and adaptive re-use analysis

 

“Long before we were called the Smith Center for the Performing Arts, our group went to AMS  to help us understand the complexities of creating a world-class performing arts center. We went back to AMS for ... their national experience and local research.”
Myron Martin, President & CEO, The Smith Center for the Performing Arts, Las Vegas